711bet Frieze Fair Further Cements Los Angeles as an International Art Capital
When Frieze Los Angeles first opened in 2019711bet, one might have dismissed it as just another art fair. But for gallerists, collectors and artists, the fair’s arrival has signaled an important development in the West Coast art world.
Los Angeles has long attracted artists, given the presence of strong local art schools, as well as attractive space and light. Over the years, the city has continued to build on its vital gallery scene, with the recent addition of several major dealers like David Zwirner, and expansions by galleries like Hauser & Wirth and François Ghebaly. Moreover, the museum offerings have been growing, with the expansion of the Broad Museum, the renovation of the Los Angeles County Museum of Art (LACMA) and plans for the Lucas Museum of Narrative Art.
“What it was missing was an international level art fair,” said the dealer Jeffrey Deitch, who has a gallery in the city, helped bring Frieze there, and will be showing at this year’s edition. “I knew that bringing a major art fair like Frieze would be transformative and it has been.
“The whole sector of the art world that travels from Asia, Europe and over America, they come to Los Angeles in February for Frieze Week,” Deitch continued. “It’s a remarkable community celebration.”
Indeed, despite perennial griping over fair fatigue in the art world and the fact that Frieze Los Angeles comes just two months after the palm trees and parties of Art Basel Miami Beach, “Frieze Week” has become, for many, its own must-attend cultural event, with panel discussions, performances and dinners.
Ancillary local fairs include Spring/Break Art Show and Felix Art Fair, which presents more affordable art in poolside cabanas at the Hollywood Roosevelt hotel. According to Frieze organizers, from 2019, when the fair debuted, to 2024, the number of visitors has increased, to 32,000 from 30,000. And the number of participating galleries has increased to 101 from 70.
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